Tasty trends in chocolate to look out for in 2020


The chocolate market is forever booming and is expected to keep rising in 2020. Population growth, the growing demand for indulgence and the love of chocolate and another factor; healthy lifestyles, driving consumption of sugar-free, low sugar, organic, vegan and dark chocolate.

As consumers become more aware of their health and lifestyle, the demand of nourishing confectionary grows with consumers still looking for a ‘chocolate-fix’ but healthy alternatives such as dark chocolate, due to its reduced fat and sugar contents with health benefits such as a powerful source of antioxidants and could help lower blood pressure.

We’ve been busy exploring the world wide web and have found some pretty tasty research on the best flavour trends to look out for in 2020.

Citrus Citrus flavours will always be on the radar including orange, lemon and lime. New and unusual citrus tastes are gaining popularity, so watch out for Kumquat – a sour, citrus tang, Yuzu – sour juice with aromatic rind and the Calamondin fruit - a slightly sour taste but the skin is surprisingly sweet.

Florals & botanicals

Floral flavours have gained exposure in recent years and it’s expanding into the world of chocolate. Rhubarb, Rose, Berries and Mixed Spices have made their way into chocolate. Lavender, Violet and Honeysuckle are key floral flavours to watch out for in 2020.

Premium Products

The single origin trend continues and finds itself paired with provenance and origin.

Free-From

Dairy-free, gluten-free and nut-free are important concepts to today’s consumers, and although niche in chocolate, are definitely growing categories.

Credit to ConfectioneryNews.com Article ‘Chocolate trends: Atypical flavours, free from and health are hot tickets’

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James Chocolates
Leighton Lane,
Evercreech,
Shepton Mallet,
Somerset,
BA4 6LQ

Tel: 01749 831330